Oversize it
A vehicle code needs to be far larger than a print one. When unsure, print bigger — you're read from across a street, not across a desk.
Where to use
Add a QR code to your car or van and a parked vehicle becomes a business card — people scan to save your number, book a job or check reviews while you're on site.
Vehicles are read from a few metres away, and only reliably when parked or moving slowly. The rule of thumb: minimum size ≈ scan distance ÷ 10.
| Context | Minimum size | Scan distance |
|---|---|---|
| Door or lower side panel | 10 × 10 cm | up to ~2 m |
| Rear panel or tailgate | 15 × 15 cm | up to ~3 m |
| Full wrap or large side | 20 × 20 cm | up to ~4 m |
| Small window sticker | 8 × 8 cm | up to ~1.5 m |
Note: A moving vehicle can't be scanned reliably — size for a parked one. Test from the kerb at the distance people will actually stand.
Who it's for
One scan drops your number, email and links into a phone — great for trades and services.
Send people straight to your booking or quote form while the van's on site.
Link to your ratings so a curious neighbour sees you're trusted.
Point to a seasonal offer you can change without re-wrapping.
Give every vehicle the same code and see which routes and depots get scanned.
Add "scan to apply" so the road becomes a hiring channel.
Not reliably. Phones need a second or two to lock on, so vehicle codes really work when you're parked or crawling in traffic. Size and place them for a stationary vehicle.
For a car-park distance of 2–3 m, 10–15 cm; for a full wrap read from further, 20 cm or more. On a vehicle, err large — it costs nothing and scans far better.
Where people pause behind or beside you: rear doors, the tailgate, and lower side panels. Keep it clear of handles, seams and curves.
Yes, with a dynamic code. Change the destination — a new offer, an updated booking page — without touching the wrap.
The code is only as durable as the print. Use laminated vehicle vinyl and it holds up to sun and washes like the rest of the wrap.
Create a vehicle QR code — big enough to read from the kerb, editable without a re-wrap.