Mount it at eye level
Place the code where a standing adult can hold a phone to it comfortably — roughly 1.4–1.6 m off the ground.
Where to use
Stick a QR code on the glass and anyone walking by can browse your menu, grab an offer or read reviews — even when the lights are off and the door's locked.
Glass is read from a step back on the sidewalk, roughly 1–2 m away. The rule of thumb: minimum size ≈ scan distance ÷ 10.
| Context | Minimum size | Scan distance |
|---|---|---|
| Door decal at close range | 5 × 5 cm | up to ~1 m |
| Window sticker at eye level | 8 × 8 cm | up to ~2 m |
| Large or high window panel | 10 × 10 cm | up to ~2.5 m |
| Small hours or notice sticker | 3 × 3 cm | up to ~50 cm |
Note: Test through the actual glass, in daylight, from where people will stand — reflections and window tint change how easily a phone locks on.
Who it's for
Show hours, contact and directions so a closed door still answers questions.
Run a scan-for-offer that you can swap out weekly without new stickers.
Turn happy passers-by and regulars into a quick rating or review.
Let people browse the menu or book a table before they step inside.
Post "scan to apply" so a walk-by becomes a job application.
Point to a signup or RSVP page during a sale or opening.
For someone standing a step back (about 1 m), 5 × 5 cm works; at 2 m go to 8–10 cm. Bigger is safer on a busy street where people don't want to press their face to the glass.
It can in bright sun. Print on matte vinyl, keep strong contrast and avoid placing it where direct light reflects off the glass.
If it's stuck on the inside of the glass, print it reversed (mirrored) so it reads correctly from outside. Most window-decal print shops handle this for you.
Yes, with a dynamic code. Change the destination — this week's deal, a new menu, a hiring page — and the same sticker keeps working.
Whatever a passer-by needs most: hours and contact, your menu, a booking page, current offers or reviews. You can point it somewhere different anytime.
Create a storefront QR code — big enough to read from the sidewalk, easy to update anytime.